Os co-brandings continuam em alta. Depois de Jeremy Scott, chega a vez da designer de moda grega Mary Katrantzou dar um toque de cor e irreverência à linha Le Pliage da Longchamp. Célebre pelos seus coloridos e criativos estampados digitais, Mary é um dos mais promissores talentos de sua geração, tanto que a Topshop também “abocanhou” a estilista e lançará para a primavera 2012 uma coleção de 14 peças chamada ‘Best Topshop Collaboration EVER!’ (“a melhor colaboração da Topshop de todos os tempos.“). Suas estampas para Longchamp propõem um reencontro entre o oriente e o ocidente, misturando flores, dragões e templos orientais com motivos arquitetônicos do Carnegie Hall de Nova Iorque. As peças estarão disponível na concept store parisiense Colette a partir doa dia 23 e nos demais pontos de venda Longchamp em meados de fevereiro.
Rolê #2: Topshop August 15, 2011
De volta para o futuro: na Topshop, que se auto denomina o “zeitgeist fashion”, a gente se sente em algum lugar do passado, em um tempo sem nome, um híbrido louco dos anos 50, 60, 70, 80 e 90. A #retromania em estado mais puro.
Se a Topshop é o zeitgeist, qual é o espírito deste tempo então?
Passado. Ontem. Yesteryear.
Haja passado para tanto futuro, minha gente.
Fotos: Soma in Kinderland
Mendigo chic August 15, 2011
Displays homeless chic da Topshop. Já se preparando para quando o caldo engrossar. #vivalacrisis
Fotos: Soma in Kinderland
tutu unfashion August 8, 2011
A inevitável decadência de um não-fenômeno fashion:
Fotos: Soma in Kinderland
▲▽▲▽ July 26, 2011
Triângulos (coloridos): everywhere in London. #trend #alert
Fotos: Soma in Kinderland
Trend #4: rip & slash! September 1, 2009
Rip and slash them with no mercy!
Passa a navalha sem dó, menina!
- Kate Mosslashed!
- Kate for Topshop Sept ’09
- Thaislashed! :)
- By American Apparel
- Thais Glittah
- Glittah again
- Girl @ Zurich Street Parade
- By The Sartorialist
- By Topshop
Photos by Topshop, Stylebubble, various sources (from whom we’ve ripped off!) The Sartorialist and Thais Glittah’s amazing blog Brick My Lane .

Do it yourself : How to slash your leggings at home
Step 1: Fold leggings over so the legs line up. Make sure the bottoms are level and that the side seams are the on the far edges while leggings are flat. If you have to stretch a little to get there, do it.
Step 2: Holding on to the side seams, pull the outside edges under to meet in the middle. Turn over so the fold is facing away from you. Now you’re ready to cut!
Step 3: Starting at the bottom, maybe an inch from the hem, start with a SMALL cut. This is crucial – the holes will stretch when you put the leggings on, so start very conservative.
Step 4: Make the cuts about 2 inches apart. More or less is fine, depending on your preferences. Just remember to stop (at least) 4 inches below the crotch, unless you’re going for the ass-less pants look.
Fashion zeitgeist July 31, 2009
Topshop is the ultimate name in high street fashion. It’s modern, it’s relativelly cheap, it’s totally fashion-oriented and offers products with higher quality when compared to other fast fashion chains. Besides a fab multibrands section, 300 new products added to its own collection every week (I said THREE HUNDRED EVERY WEEK!!!), Topshop teams up every now and again with absolute fashion icon Kate Moss to release a collection with her millionaire signature.
Topshop sells on average 8 sets of lingerie each minute, 2 500 dresses each day and 40 000 pairs of shoes each week!
In a self-description, it “is THE fashion destination on the British high street. Capturing the zeitgeist every season, Topshop blends cutting edge style with purse-friendly prices to bring its fashion savvy customers their weekly fashion fix.” True.
Using our James Bond skills, SinK sneaked into the massive 5-floor store in Oxford Circus, London, to bring to you, exclusively, what’s in store right now. Well, last week… And it’s oh so 80′s…
Photos: SinK








































































