And Sónar 2010 has started, kids! The ultimate kinderland is open! Unfortunatelly, we didn’t make it this year, but we’re glad to have eyes over there: our Catalan friends from tendencias.tv are the ones checking the coolest festival on Earth for us. See some fresh videos straight from MACBA/CCCB Barcelona HERE!
Berlin (our company!) is giving a coolhunting course at Lemon School, in Curitiba. It’s just amazing! //
Estamos dando um curso de coolhunting na Lemon School e está sendo realmente incrível!!! Vejam nossas cabecinhas brilhantes trabalhando duro na aula de ontem:
Silence! Coolhunters on duty!
Designers, jornalistas, publicitários, arquitetos...
Lemon is cool!
Aula de pesquisa qualitativa c/ Pietra Rassi: porque nem tudo é intuição
Praticando!
Dj e jornalista Raul Aguilera falando de música e redes sociais
Pietra Rassi explicou técnicas de pesquisa qualitativa
Berlin + Lemon = 
Devido à grande procura abriremos outra turma muito em breve. + info: 41 3019 9663. Vagas limitadas!
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Help us to reach the top of trends related blogs!
Thank you! Gracias! Obrigada! Danke schön! Merci!
Macquarie Bank in Sydney, Australia:
Project by Clive Wilkinson Architects.
Via @isasperandio! Cheers, luv!x
Four Parisian metro stations (St. Lazare, Champs Elysees Clemenceau, Concorde and Opera) have been decked out with Ikea couches, lamps and other décor. The installation runs until tomorrow.
*Kottbullars not included.
Photos: Provence Post and Les Favoris
Vogue Brasil (unadvisedly) suggests to put your statement shoes back in the closet for next season. Why? Erm… we’re not sure. This is what photographer Tommy Tom spotted during the fashion weeks marathon in London, NY, Paris and Milan earlier this month.
“2010 will see the world emerge from a traumatic period into one characterised by HOPE and NEW VALUES. For this reason a CHANGE IN THINKING is the strating point”
(WGSN)
Photo: SinK in Vegas …… Isn’t she lovely???
Of course, Avatar is a huge blockbuster, right? But a macrotrend to be observed is the “humanizing” thing. We’re all sick of idealizing, mostly when we’re out there shopping for clothes. We’re not that skinny, we are not that blond, we are not that photoshopped. And that’s exactly why we love so much the cool displays used by American Apparel
In store you can find pictures of regular girls, wearing dresses, leggings and all the colorful and comfortable pieces and way-of-living they sell. They’re costumers, employes, friends, etc. sometimes photographed by the brand’s owner, Dov Charney. A creative and smart way to save money (not paying zillions to supermodels and/or superphotographers) and build a cumplicity bond with people, right?
And now they’re looking for the best bottom in the world. Yes, the best butt on the planet. Think you got it? Great! Apply til Feb. 21st HERE.
Basically, what we liked about the Grammys last night was:
Gaga's green Armani Privé
Gaga's silver-star Armani Privé (can't help but wonder how did she get to actually sit down)
Silver! Silver! Silver!
Girls' mohawks!
Nice pic of Lady Gaga and Sir Elton
Photos: People
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